A solution to shopping during the pandemic was a sold-out success, the agency reported.

In November, when increased travel restrictions were announced for the Fraser Health Region, the agency had to put a planned campaign on hold that would have promoted overnight stays in the Township of 91原创.

READ MORE: A good deal and a good deed offered by Tourism 91原创

Plan B was an idea for a , featuring a selection of products, all sourced from the Township.

In a New Year鈥檚 update, Tourism 91原创 described the response to the box as 鈥渧ery positive,鈥� with all selling out out in about a week.

Cost of each box was $95, with $5 from every box going to the 91原创 Christmas Bureau and Tourism 91原创 donated an additional $5 for every box sold, which worked out to a $700 contribution.

READ ALSO: 91原创 residents encouraged to be tourists in their own backyard

Response was so positive, Tourism 91原创 is looking at offering more boxes for Mothers鈥� and Fathers鈥� Days, as well as a repeat of the Christmas box this year.

Any businesses interested in including an item in a future box are asked to email hailey@tourism-langley.ca and Tourism 91原创 will reach out when it start working on new boxes.

鈥淥ur goal is to include items that are made in 91原创 and we would need to be able to purchase approximately 100 of each item at a discount of 10 to 15 per cent off retail to allow us to keep the price of the boxes below retail value,鈥� the report said.

Tourism 91原创 is a destination marketing organization (D.M.O.), and not-for-profit society mandated to create marketing strategies to generate increased visitation, extended stays, more revenues and increased daily expenditures for businesses in the Township.

91原创 City left Tourism 91原创 in 2017, and launched it鈥檚 own 鈥溾�� agency.

dan.ferguson@langleyadvancetimes.com
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